Branding & Visual Design
Elevating Brand Presence Through Strategic Exhibit Design
As part of ConMed’s marketing communications team, I designed and art directed exhibit booth graphics for the ACS Clinical Congress. The project aimed to amplify brand visibility and showcase ConMed’s innovative surgical tools in a way that was both visually compelling and strategically aligned with the conference’s future-forward theme.
Client:
ConMed
Role:
Visual Designer
Project Duration:
4 weeks
Problem
ConMed needed an exhibit experience that would stand out in a crowded trade show environment, attract surgeons and healthcare professionals, and communicate the brand’s innovative product offerings clearly and memorably.
Challenge
The booth needed to balance medical credibility with creative appeal—honoring the ACS theme of “The Surgeon of the Future” while showcasing surgical products accurately. Space limitations and the need for brand consistency across various surfaces (walls, duratrans, signage) made the design process more complex.
More Projects
Branding & Visual Design
Elevating Brand Presence Through Strategic Exhibit Design
As part of ConMed’s marketing communications team, I designed and art directed exhibit booth graphics for the ACS Clinical Congress. The project aimed to amplify brand visibility and showcase ConMed’s innovative surgical tools in a way that was both visually compelling and strategically aligned with the conference’s future-forward theme.
Client:
ConMed
Role:
Visual Designer
Project Duration:
4 weeks
Problem
ConMed needed an exhibit experience that would stand out in a crowded trade show environment, attract surgeons and healthcare professionals, and communicate the brand’s innovative product offerings clearly and memorably.
Challenge
The booth needed to balance medical credibility with creative appeal—honoring the ACS theme of “The Surgeon of the Future” while showcasing surgical products accurately. Space limitations and the need for brand consistency across various surfaces (walls, duratrans, signage) made the design process more complex.
More Projects
Branding & Visual Design
Elevating Brand Presence Through Strategic Exhibit Design
As part of ConMed’s marketing communications team, I designed and art directed exhibit booth graphics for the ACS Clinical Congress. The project aimed to amplify brand visibility and showcase ConMed’s innovative surgical tools in a way that was both visually compelling and strategically aligned with the conference’s future-forward theme.
Client:
ConMed
Role:
Visual Designer
Project Duration:
4 weeks
Problem
ConMed needed an exhibit experience that would stand out in a crowded trade show environment, attract surgeons and healthcare professionals, and communicate the brand’s innovative product offerings clearly and memorably.
Challenge
The booth needed to balance medical credibility with creative appeal—honoring the ACS theme of “The Surgeon of the Future” while showcasing surgical products accurately. Space limitations and the need for brand consistency across various surfaces (walls, duratrans, signage) made the design process more complex.